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CHATTANOOGA, Tenn. (December 16, 2020)

Morning Pointe Senior Living leadership recognized six of its senior living and Alzheimer’s memory care communities recently for exemplifying a unique dedication to residents and their families. The honors were presented during the Chattanooga-based senior healthcare services company’s annual conference, held virtually for the first time in the company’s nearly 25-year history. Each year, Morning Pointe acknowledges top-performing teams of caregivers, directors, and customer service associates from its 35 communities across the Southeast.

“In a year that has been like no other, I am most proud to announce these exceptional award winners,” said Greg A. Vital, president and co-founder of Morning Pointe Senior Living. “Each of these 6 communities have stepped up in extraordinary ways in 2020 as they live out our mission of serving seniors.”

Independent Healthcare Properties, LLC, a Chattanooga, Tenn.-based senior healthcare services company, is the developer, owner, and manager of 35 Morning Pointe assisted living and The Lantern at Morning Pointe Alzheimer’s Center of Excellence communities in five southeastern states. IHP was founded in 1996 by Tennessee healthcare entrepreneurs Greg A. Vital and J. Franklin Farrow.

Morning Pointe corporate leadership presented executives from each of the winning communities with a plaque of recognition during the annual conference held earlier in December.

Locally-based Morning Pointe of East Hamilton (TN) was named 2020’s Community of the Year for overall leadership in providing quality senior care. Executive director Jonathan Lowery accepted the award on behalf of his entire team. Other honors presented include:

  • The Morning Pointe Foundation Award was presented to Morning Pointe of Athens (TN). Crystal Sutton is the executive director of Morning Pointe of Athens.
  • The Fiscal Responsibility Award was presented to Morning Pointe of Frankfort (KY). Staci Dennis is the executive director of Morning Pointe of Frankfort.
  • The Associate Satisfaction Award was presented to Morning Pointe of Columbia (TN). Tyler Sneed is the executive director of Morning Pointe of Columbia.
  • The Operational Achievement Award was presented to Morning Pointe of Richmond (KY). Jason Morgan is the executive director of Morning Pointe of Richmond.
  • The Chairman’s Choice Award was presented to Morning Pointe of Chattanooga at Shallowford and The Lantern at Morning Pointe Alzheimer’s Center of Excellence, Chattanooga. Cody Harvey is the executive director of Morning Pointe of Chattanooga and Alisha Landes is the executive director of The Lantern at Morning Pointe of Chattanooga. Both Chattanooga campuses were directly impacted by the Easter night tornado.

“The winners of these community awards exemplify the spirit and values that Franklin Farrow and myself first envisioned for Morning Pointe over 20 years ago,” Vital said. “While we are a resident-centric organization, our associates play a crucial role in making Morning Pointe the region’s choice for senior living.”